By

Marc Cowlin
Marketing articles 9.22.17
Happy Friday, Marketers! Welcome to our digest of marketing articles you simply can’t miss, the September 22, 2017, edition. As you well know, there are far more articles about marketing, advertising and branding than we can consume. SMG wants to make the process of finding the articles that matter to you and your business easier....
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business writer
5 tips to becoming a better business writer No, we’re not all professional writers; we aren’t all going to write the Great American Novel, but every one of us is a writer – whether we like it or not. Yes, you write every day, and I contend that makes you a business writer. I learned...
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Marketing Article
Happy Friday, Marketers! Welcome to our digest of marketing articles you simply can’t miss, the September 8, 2017, edition. As you well know, there are far more articles about marketing, advertising, branding than we can consume. SMG wants to make the process of finding the articles that matter to you and your business easier. So,...
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From our Viewpoint
Happy Friday, Marketers! Welcome to our digest of marketing articles you simply can’t miss, the August 25, 2017, edition. As you well know, there are far more articles about marketing, advertising, branding and the like for us to read them all. We want to make the process of finding the articles that matter to you...
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content marketing
Timing is everything, right? With that in mind, now may or may not be the right time for you to get started with content marketing.  Yes, I know, this sounds strange coming from a content marketer that works for an agency that helps companies develop and run content marketing programs, but it’s true. Content marketing...
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Eclipse and PR Stunt
Unless you live under a rock, you’ve heard mention of the upcoming solar eclipse 5-10 times an hour for the past week. If not, you can read more about it here and see what it will look like from your backyard. But, did you hear the BIG NEWS? Yes, 80’s rock legend Bonnie Tyler is...
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Marketing Articles
Happy Friday, Marketers! Welcome to our digest of marketing articles you simply can’t miss, the August 11, 2017, edition. As you well know, there are far more articles about marketing, advertising, branding and the like for us to read them all. We want to make the process of finding the articles that matter to you...
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B2B Marketing analytics for every industry
Close your eyes and imagine yourself at a desk in a small office attached to a production facility. You work for a company that makes a product imperative in real estate construction (you tend to target general contractors). You’re a B2B marketer, and you don’t have a marketing agency and you’re a team of one....
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Stoltz Marketing Group New Company officers
Future growth top of mind for new CEO, Ward Duft, COO, Jill Watterson and VP Kate Holgate Boise, Idaho (July 26, 2017) — Stoltz Marketing Group, Inc.(SMG), a Boise-based full-service marketing agency, today announced new company officers and directors—a leadership team charged with growth in the Boise market and beyond. The new executive team—each long-time...
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Startup marketing
A few days ago, I sat down with my daughter to watch a random episode of Parks and Recreation. It’s one of our favorite shows; our two favorite characters are Ron Swanson and Andy Dwyer. In this episode, Andy has taken a new job as the Pawnee “shoe shiner” in City Hall. Towards the end...
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