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Stoltz Marketing Blog
PR and Content Burger
Mad Men’s Heinz Ads by Don Draper Become a Reality I admit it, ever since my first Public Relations class 20+ years ago, I’ve found the PR stunt enamoring. We read case study examples about smart brands that left us with dreams of what we would do to leave our mark in PR. I learned...
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New Director, Marc Cowlin, Brings 16 Years of Experience with Tech, Retail and Software Boise, Idaho (October 24, 2016) — Stoltz Marketing Group (SMG), a Boise-based full-service marketing agency, announced today that Marc Cowlin has joined as Director of Content Marketing. In this role, Marc will lead all content marketing, public relations and social media...
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The results are in. Stoltz Marketing Group took home nearly half of the gold awards, and plenty of silver, at this year’s 2016 Rockies. As always, we’re proud of our talented and hardworking team as well as our clients who have the courage to do great work. In fact, what’s most satisfying is that the...
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Instant gratification permeates every part of our culture — including the way we create art. But are we sacrificing authenticity in our quest to save time? Not too long ago, movie-goers accepted digital shortcuts in the film industry. But today they are growing weary of green-screen-heavy superhero remakes. They long for the days when studios...
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I worked at an ad agency and then an apparel company in San Francisco during the gigantic dot-com wave. It was a glorious time. Optimism abounded. Employment was rampant. New ideas and companies sprung up like oxalis on parking strips. And then it all crashed. At first there was disbelief. We wiped our eyes and...
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